Better ingredients. Better values. Built from experience.

Ethical Nutrition is a UK family business with a simple conviction: supplements should be clean, effective, and ethical. Nothing more, nothing less.

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Grace's story.

At 15, Grace was diagnosed with Hodgkin's lymphoma. The experience was life-changing — and it fundamentally shifted the way she thought about nutrition and what we put into our bodies.

Years later, she met Mark, a nutritionist with a Masters in the field. They connected over a shared passion: a belief that nutrition could do far more to support health, prevent illness, and reduce the side effects people simply accept as inevitable.

Together, they went looking for supplements that matched that belief — clean, effective, honestly packaged, and reasonably priced. They couldn't find them. So they made them.

What we stand for

Clean

No artificial additives, fillers, or hidden ingredients. Vegan throughout, organic where available, zero palm oil across our entire supply chain. If it's not in our product, there's a reason for it.

Effective

Every ingredient hand-picked for superior bioavailability and potency — at the dose that actually makes a difference. Mark holds a Masters in nutrition and oversees every formula.

Ethical

Plastic-free packaging — glass jars, paper boxes, no hidden bioplastics. Independent & family-owned, with no investors to answer to. You always get the best product at a price that's fair.

Our Standards

Quality isn't a marketing claim for us — it's a process.

Every ingredient is tested by accredited third-party laboratories before it enters production, screened for heavy metals and microbiological contaminants.

Our products are manufactured in a BRCGS Grade AA certified facility under strict GMP guidelines, with certificates of analysis available for every batch.Our formulas are free from GMOs, palm oil, artificial additives, fillers, binders, flavourings, and the top 14 allergens — including gluten, dairy, soy and nuts. Every product is registered with the Vegan Society.

We do the hard work behind the scenes so you can trust what's in the capsule.

Meet Our Team

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Grace

Director

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Mark

Director

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Dr Sanjay Gupta

Medical Advisor

Tiana

Head of Customer Operations

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Ellie

Nutritional Therapist

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Tash

Marketing Exec

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Emma

Customer Care Specialist

James

Production Manager

Start with something that actually works.

No fillers. No compromises. Just supplements made the way they always should have been.